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How to Send Transactional Messages on WhatsApp via Digital Connect API

As a business, you may want to automate transactional messages on WhatsApp, sending message templates directly from your own system—such as a website, app, or CRM—whenever a relevant customer event occurs.

This article will guide you through the precise steps required to automate WhatsApp notifications  with templates using your own system.

Prerequisites

  1. You must have a verified WhatsApp Business Account.
  2. You must have at-least one pre-approved template message.
  3. You must have a WhatsApp Businesss Account hosted on Cloud API.
  4. Tools to make HTTP/S request (We’ll be using Postman in this article).

TABLE OF CONTENTS

  1. HTTP Request using API Key
  2. Message Types and Parameters
  3. Response Body
  4. Error Codes and Messages
  5. Message Throughput
  6. Example Postman Request

HTTP Request using API Key

POST  https://eoceandigitalconnect.com/v2/api/outgoing/message

To authenticate the API request, you will require the API key associated with your account. The API key can be found in the Developer Settings of your Digital Connect account. Please note that access to the Developer Settings is restricted to the platform administrator only.

 

Example:

api image

The request body for the API should be in JSON format and include the following parameters:

Fields

Type

Description

phone_number

String (required) 

Phone number to authenticate

type

String (required)

Type of message template

parameters

Object (required)

Contains the data for the chosen type

 

Request Payload

api

Message Types and Parameters

You can send both types of WhatsApp messages, including Template and Free-form messages. However, Free Form messages can only be sent to customers within a 24-hour conversation window. Otherwise, although the message won't be sent, you will still receive a success response from the API.

Make sure to include the relevant parameters based on the type you choose when sending the message in the request body.

Type : TEXT

Fields

Data Type

Description

body

String (required)

text message that can contain URLs and supports formatting

preview_url

Boolean (optional)

Set this field to true to include a URL preview box

Text Message Payload (Without Preview URL)

api 2

Text Message Payload (With Preview URL)

api 3

Type: MEDIA

The media object consists of audio, document, image and video objects.

Fields

Data Type

Description

type

String (required)

The type of media object

id

String (required)

The ID of the media object

link

String (required when type is audio, document, image, sticker or video or when not using uploaded media ID )

The protocol and URL of the media to be sent

caption

String (optional)

Description of the media object

filename

String (optional)

Specified filename document

 

Image Message by ID Payload

media api1

 

Image Message by URL Payload

media api2

 

Audio Message by ID Payload

 

Audio Message by URL Payload

 

Document Message by ID Payload

 

Document Message by URL Payload

 

Video Message by ID Payload

 

Video Message by URL Payload

 

Type:  LOCATION

Fields

Data Type

Description

latitude

String (required)

latitude of the location

longitude

String (required)

longitude of the location

name

String (optional)

name of the location

address

String (optional)

address of the location

Location Message Payload



Type: TEMPLATE

Fields

Data Type

Description

name

String (required)

The ID of the media object

language

Object (required)

Specifies the language object

component

Array of Objects (optional)

Specifies the array of component objects

 

Template Text Message Payload

 

Template Button Message Payload

 

Template Date and Currency Message Payload

Type: CONTACTS

Fields

Data Type

Description

name

Object (required)

Specifies the name object

address

Object (optional)

Specifies the address object

email

Object (optional)

Specifies the email object

org

Object (optional)

Specifies the organization object

phone

Object (optional)

Specifies the phone object

birthday

String (optional)

Specifies the birthday

url

Object (optional)

Specifies the url object

Contact Message Payload

 

Parameter Fields

Fields

Data Type

Description

type

String (required)

Describes parameter type. Values: text, currency, date_time, image or document.

text

String (required when type is text)

Message of the text

currency

String (required when type is currency)

Specifies the currency object

date_time

string (required when type is date_time)

Specifies the date_time object

image

String (required when type is image)

Specifies the media object of type image

document

String (required when type is document)

Specifies the media object of type document

For more information on message types and their required parameters, please refer to the following link:

https://developers.facebook.com/docs/whatsapp/cloud-api/reference/messages

Response Body

If successful, the response body will return a status of 200 including message ID  and a success indicator.

Message Throughput

For each registered business phone number, Cloud API supports up to  1,000 messages/sec by default.

Throughput is inclusive of inbound and outbound messages and all message types. Note that business phone numbers, regardless of throughput, are still subject to their WhatsApp Business Account's business use case rate limit and template messaging limits.

If you attempt to send more messages than your current throughput level allows, the API will return error code 130429 until you are within your allowed level again.

Error Codes and Messages

Error Message

Error Code

Error Description

noToken

Unauthorised: No token Provided (Code: 1488)

The request is missing the required authentication token

invalidToken

Unauthorised: Invalid token (Code: 1489)

The provided authentication token is invalid or expired

incorrectCredentials

Incorrect org_unit_id or phone_number_id (Code: 1652)

The provided org_unit_id or phone_number_id is incorrect or invalid

validation

Data Validation Error (Code: 1265)

Data being sent does not match the expected format

limitReached

limitReached: (Code: 130429)

Requests per minute exceeded

Example Postman Request

Step 1: Setup Request Type to "POST"
Step 2: Setup URL
Step 3:  Select Headers option
Step 4:  Set token under Headers section
Step 5:  Choose body type "raw" 
Step 6:  Select "JSON" type
Step 7:  Set content of the request


You can find more examples here - Open in Postman

postman pic

Check your messaging limit tier in your Facebook Business Manager or Digital Connect Campaign Manager to determine your daily template sending limit.